Seoul: A Comprehensive Guide for International Visitors

Seoul, the vibrant capital of South Korea, is a city where ancient traditions meet cutting-edge technology. This comprehensive guide aims to help international visitors navigate through its bustling streets, discover its rich history, and enjoy its modern amenities.

Must-Visit Locations in Seoul

Gyeongbokgung Palace: The largest of the Five Grand Palaces built during the Joseon Dynasty. Don’t miss the changing of the guard ceremony.
- How to get there: Take the Seoul Subway Line 3 to Gyeongbokgung Station (Exit 5).
Myeongdong: A bustling shopping district known for its street food, cosmetics shops, and fashion.
- How to get there: Take the Seoul Subway to Myeongdong Station (Line 4, Exit 6).
Bukchon Hanok Village: A traditional village with a long history featuring Korean traditional houses (Hanok).
- How to get there: Walk for about 15 minutes from Anguk Station (Seoul Subway Line 3, Exit 2).
N Seoul Tower: Offers panoramic views of the city. Located on Namsan Mountain.
- How to get there: Take the Namsan Cable Car or the Namsan Sunhwan Shuttle Bus No. 02, 03, or 05.
Hongdae: Known for its youthful ambiance, indie music scene, clubs, eateries, and fashion shops.
- How to get there: Take the Seoul Subway to Hongik University Station (Line 2, Exit 9).
Insadong: A neighborhood that captures the spirit of Seoul’s traditional culture. Famous for its antique shops, art galleries, traditional tea houses, and street food.
- How to get there: Take the Seoul Subway to Anguk Station (Line 3, Exit 6).
Dongdaemun Design Plaza (DDP): A major urban development landmark, DDP is a blend of traditional markets, shopping centers, and a futuristic cultural complex designed by Zaha Hadid.
- How to get there: Take the Seoul Subway to Dongdaemun History & Culture Park Station (Lines 2, 4, and 5, Exit 1).
Changdeokgung Palace and Huwon (Secret Garden): Recognized as a UNESCO World Heritage site, this palace is known for its beautiful architecture and the secret garden that was reserved for the royal family.
- How to get there: Take the Seoul Subway to Anguk Station (Line 3, Exit 3), then walk for about 5 minutes.
Namdaemun Market: Korea’s largest traditional market, offering a variety of goods at inexpensive prices. It’s an excellent place to experience the local lifestyle and try street food.
- How to get there: Take the Seoul Subway to Hoehyeon Station (Line 4, Exit 5).
Cheonggyecheon Stream: A public recreation space in downtown Seoul. A 10.9-kilometer-long stream that runs through the city, providing a tranquil pathway for walking and relaxation.

How to get there: Take the Seoul Subway to City Hall Station (Lines 1 and 2), and follow the signs to Cheonggyecheon Stream.

11. Lotte World Tower & Mall: Standing at 555 meters, the Lotte World Tower is the 5th tallest building in the world. It offers shopping, a luxury hotel, and an observation deck with breathtaking views of Seoul.

How to get there: Take the Seoul Subway to Jamsil Station (Lines 2 and 8, Exit 2).

12. Ihwa Mural Village: Nestled on the slopes of Naksan Park, this charming neighborhood is famous for its vibrant street art and murals, creating a picturesque backdrop for photos and leisurely walks.

How to get there: Take the Seoul Subway to Hyehwa Station (Line 4, Exit 2), and walk for about 15 minutes towards Naksan Park.

13. War Memorial of Korea: This extensive museum and memorial offers a profound insight into Korea’s military history, including the Korean War. It’s both an educational and emotional experience, with indoor and outdoor exhibits.

How to get there: Take the Seoul Subway to Samgakji Station (Lines 4 and 6, Exit 12).

14. Leeum, Samsung Museum of Art: This museum combines traditional Korean art with modern and contemporary works from both Korean and international artists. The architecture itself, designed by renowned architects, is also a highlight.

How to get there: Take the Seoul Subway to Hangangjin Station (Line 6, Exit 1), and walk for about 5 minutes.

15. Banpo Bridge Rainbow Fountain: Witness the world’s longest bridge fountain show at Banpo Bridge. The colorful displays set to music create a magical atmosphere, especially beautiful at night.

How to get there: Take the Seoul Subway to Express Bus Terminal Station (Lines 3, 7, and 9, Exit 8-1), and walk towards Banpo Hangang Park.

16. Seoullo 7017: Once an overpass, this structure has been transformed into a sky garden and pedestrian walkway, offering a unique green space in the midst of the city. It’s lined with plants, flowers, and has cafes and sitting areas.

How to get there: Take the Seoul Subway to Seoul Station (Lines 1 and 4), Exit 2. Follow the signs to Seoullo 7017.

17. Trickeye Museum Seoul: Dive into the world of augmented reality at this interactive art museum, where 3D paintings and installations create illusions that visitors can become part of. It’s a fun experience for all ages.

How to get there: Take the Seoul Subway to Hongik University Station (Line 2, Exit 9), and walk for about 5 minutes.

18. Starfield COEX Mall: Asia’s largest underground shopping mall, featuring an extensive range of shops, restaurants, a cinema, and the visually stunning COEX Aquarium.

How to get there: Take the Seoul Subway to Samseong Station (Line 2, Exit 5 or 6).

19. Noryangjin Fisheries Wholesale Market: Dive into the heart of Korean seafood culture at this bustling market where you can buy fresh seafood and have it prepared at one of the onsite restaurants.

How to get there: Take the Seoul Subway to Noryangjin Station (Line 1 or 9, Exit 1), and follow the overpass to the new building.

Tips

Seasonal Events: Check for any seasonal events or festivals happening during your visit. Seoul hosts a variety of cultural and modern festivals throughout the year.
Cuisine: Don’t miss out on trying Korean BBQ, bibimbap, and traditional Korean pancakes (jeon). Street food stalls in markets and shopping districts are great places to sample local snacks.
Cultural Experiences: Consider participating in a cultural experience, such as wearing a Hanbok (traditional Korean attire), taking a Korean cooking class, or visiting a traditional bathhouse (jjimjilbang).
Language: While many Koreans in Seoul speak English, especially in tourist areas, learning a few basic Korean phrases can enhance your experience.
Currency: The South Korean Won (₩) is the currency. Credit cards are widely accepted, but it’s wise to carry some cash, especially for small businesses and street food.
Connectivity: Purchase a SIM card or rent a portable Wi-Fi device for internet access. These are available at the airport and major train stations.
Transportation: Get a T-Money card for convenient payment on buses, subways, and even in some taxis and stores. It’s rechargeable and can be purchased at convenience stores.
Respect Local Customs: Remember to remove your shoes when entering homes and some traditional restaurants. It’s also polite to use both hands when giving or receiving an item from someone.
Safety: Seoul is generally very safe, but always exercise common sense, especially at night and in crowded places.

Hotels

Lynntop’s Recommendation

HOMES Stay Myeongdong

Some of my acquaintances have mentioned great things about this place, and I strongly recommend it, especially since there’s a big sale going on. Please give it a try!

I recently stayed at this hotel and was truly impressed by the stunning architecture and elegant decor. The staff were incredibly friendly and welcoming, going above and beyond to ensure my stay was perfect. The hotel’s location in the heart of the city made it easy to explore all the nearby attractions. Overall, I highly recommend this hotel to anyone seeking a sophisticated and stylish experience.

Wow, what an incredible stay! From the moment I arrived, I was amazed by the attention to detail and luxurious amenities. The room was spacious and beautifully decorated, featuring a comfortable bed and stunning views of the city. The hotel’s restaurant served some of the best food I have ever tasted, and the staff were exceptionally friendly and helpful. I can’t recommend this hotel highly enough—it truly exceeded all my expectations!

Making a Reservation : HOMES Stay Myeongdong

The Shilla Seoul
- Making a Reservation
- Location: Jangchung-dong, Jung-gu, Seoul
- Features: A blend of traditional Korean beauty with modern conveniences, The Shilla Seoul boasts elegant guest rooms, exquisite dining options, a Guerlain spa, and a state-of-the-art fitness center. It’s also adjacent to Jangchungdan Park, offering serene views.
Lotte Hotel Seoul
- Making a Reservation
- Location: Sogong-dong, Jung-gu, Seoul
- Features: Situated in the heart of Seoul, Lotte Hotel offers easy access to historical landmarks, shopping centers, and business districts. It features luxurious rooms, an array of dining experiences, a club floor with panoramic city views, and extensive conference facilities.
Four Seasons Hotel Seoul
- Making a Reservation
- Location: Gwanghwamun, Jongno-gu, Seoul
- Features: With stunning views of Gyeongbokgung Palace and modern Korean aesthetics, the Four Seasons Seoul provides a sanctuary in the city. It offers spacious accommodations, seven restaurants and bars, a spa, an indoor golf simulation, and a 24-hour fitness center.
The Westin Josun Seoul
- Making a Reservation
- Location: Sogong-dong, Jung-gu, Seoul
- Features: A haven of wellness and comfort, The Westin Chosun Seoul is steps away from the city’s best shopping and cultural attractions. The hotel features the Heavenly Bed, modern rooms with traditional touches, a wellness spa, and diverse culinary options.
Park Hyatt Seoul
- Making a Reservation
- Location: Samseong-dong, Gangnam-gu, Seoul
- Features: This luxurious hotel in the Gangnam district offers an intimate and residential setting. It features floor-to-ceiling windows in its rooms for panoramic city views, a top-floor indoor pool, The Timber House for dining and drinks, and the Park Club Spa and Fitness Centre.

Each of these hotels offers a unique slice of luxury, perfectly complementing the dynamic and diverse experiences that Seoul has to offer. From traditional elegance to modern sophistication, they ensure a comfortable and memorable stay for all their guests.

Conclusion

Seoul is a city that never sleeps, offering countless experiences ranging from historical to hyper-modern. Whether you’re exploring its palaces, enjoying the vibrant street food scene, or shopping for the latest trends, Seoul promises an unforgettable journey. With the right preparation and an open mind, you’ll discover the many facets of this dynamic city. Safe travels!

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